Volume Purchase Program

Page Maintained by Jim Siegl (jim@k12cloudlearning.com) and David Ligon

Table of Contents





Update 2/01/2012 - Apple now allow the purchase of iBooks via the VPP, though currently there are no discounts
Update 8/13/2011 to include new information about credit cards.

On 2/1/2011 Apple released an update to the Volume Purchase Program (see http://www.iear.org/iear/2011/2/1/major-improvement-to-apple-volume-purchase-program.html.) This document has been updated to reflect these changes.




Apple Volume Purchase Program for Education

WHAT IS THE VOLUME PURCHASE PROGRAM?


With the launch of the 2.0 iOS firmware in 2008, Apple allowed users to download applications through the iTunes desktop software or the iPhone’s App Store. The applications can only be run on iPhones, iPod Touch and iPad. Each application is protected with iTunes FairPlay DRM which associates them with a specific iTunes account. Prior to August 9th, Apple’s End User license Agreement (EULA) only allowed for sales to individual consumers. On August 9th, 2010 Apple announced a Volume Purchase program for Educational institutions.

The Volume Purchase Program allows educational institutions to purchase multiple copies of the same app at once and distribute those apps to users using a redemption code. Additionally, developers may (but are not required) to also offer a 50% discount for these multiple purchases of 20 or more apps on a single purchase. To use this program you must have a Program Facilitator account, which can be obtained by any Authorized Purchaser from your institution. It does not allow for the volume purchase of iBooks or anything other that apps.


To participate in the program, you or someone from your educational institution can enroll to become a Program Manager. The Program Manager will set up and manage Program Facilitators using provided management tools.

Apps are purchased via the App store for education which is a new website for K12 and Higher Ed Program Facilitators to search for apps and redeem vouchers to purchase app codes. Program Facilitators may only make purchases through the authorized purchaser store using volume vouchers. Volume Vouchers can be purchased at the Apple Store for Education in dominations of $100, $500, $1000, $5000, and $10,000. These vouchers can be bought on behalf of the education institution by an Authorized Purchaser, and they may use purchase orders or PCards. The Authorized Purchaser should receive Volume Vouchers in the mail within 3 to 5 business days of ordering.
Authorized Purchaser role is best suited for someone in the institutions' purchasing department. In addition to receiving email notification of quotes submitted, authorized purchasers can search by date range and Apple Customer Account Number or by date range and email address of the person who submitted the quote/proposal.


Alternatives to the Volume Purchase Program

Apple recently clarified in an FAQ that the VPP is not the only option for K12. There are also Gift cards and the "Gift an App" function. The important thing is that unlike for consumers, for education, an app must be purchased for every device it is to be installed on.

Gift Cards
How it works: Institution purchases gift card and individuals use them purchase apps(or other iTunes content)

  • Pros: Flexible, readily available, some stores (e.g. Costco) offer iTunes gift cards at discount from their face value
  • Cons: No ability to audit what was purchased, no ability to purchase specific apps. In some cases difficult to purchase by institutional purchase order. Some districts do not allow the purchase of gift cards.



"Gift an App"
How it works: To “Gift an App” launch iTunes and find the app to be gifted. On the drop-down box on each application’s page (next to the “Buy” button) there’s now an option that says “Gift This App.” From that point, you then just enter in details like name, e-mail address and the message that you want to include.

  • Pros: Ability to use Purchase Orders, centralized tracking of purchases, separation of responsibilities of purchasing Voucher and selecting apps to purchase, allowed for specific apps to be purchased.
  • Cons: Must use an iTunes account tied to a credit card, or with available gift card balance.



Volume Purchase Program
How it works: See http://iear.wikispaces.com/VPP-Step+By+Step+Instructions
  • Pros: Apps purchased through the VPP provide a single location for tracking what was purchased and it is the only mechanism to purchase using tax exempt status and receive discounts for quantity purchases. It is also the only current way to purchase using an institutional purchase order. Provides the ability to gift specific iPhone apps to other users(as does the “gift this app” option). Allows for purchases with Credit cards (Visa, MC, Amex and Discover) and PayPal IF there is no available voucher funds balance.
  • Cons: Complex, Ordering vouchers adds additional time, does not allow for payment by credit card or gift card, balances cannot be transfered between accounts, no ability to buy ibooks or other non-app products.






WHAT IS A TYPICAL PURCHASE WORKFLOW?

Updated 8/13/11 to include credit card information



iOS_Volume_Program_2011_August-v2.jpg

WHAT ARE THE KEY CHANGES IN THE TERMS AND CONDITIONS?



The Primary change is that the EULA specifically allows for school purchase (see below), but it does not go as far as to extend school rights to the five devices that are allowed for a consumer, and it only applies to "Apps".


(ii) If You are a commercial enterprise or educational institution, You may download and sync a Product for use by either (a) a single individual on one or more devices You own or control or (b) multiple individuals, on a single shared device You own or control. For example, a single employee may use the Product on both the employee's iPhone and iPad, or multiple students may serially use the Product on a single iPad located at a resource center or library.

Additionally Apple has added clarifying language on usage, syncing one copy of an app to multiple devices and Apple’s right to audit an institution.


E. ADDENDUM TO APP STORE TERMS AND CONDITIONS

  • You agree that your authorization is limited to purchasing multiple Product licenses solely for use by individuals associated with your educational institution, such as contractors, employees and students, in accordance with the App Store Terms and Conditions. Solely as an accommodation to you, Apple agrees to permit you to use a single code to sync a Product to multiple devices, up to the number of codes you have purchased (instead of having to redeem a separate code for each license), provided that you meet the following terms:
  • You agree to sync no more copies than the number of codes you purchased.
  • You agree that you shall be fully responsible for any use of and any loss or harm to Apple or third parties arising from the codes you purchased.
  • You agree to keep complete and accurate records of all uses of the codes you purchased.
  • You understand that this accommodation may only be available for a limited period of time and Apple makes no guarantee regarding forward compatibility with future versions of iOS or the availability of this accommodation for new product versions.
  • Apple shall have the right to request supplementary information and audit relevant records to confirm your compliance with these terms.






Definitions

(From information published by Apple)

Volume Vouchers can be purchased at the Apple Store for Education in dominations of $100, $500, $1000, $5000, $10,000. These vouchers can be bought on behalf of the education institution by an Authorized Purchaser, and they may use purchase orders. The Authorized Purchaser should receive Volume Vouchers in the mail within 3 to 5 business days of ordering.

The App store for education is a new website for K12 and Higher Ed authorized purchasers to search for apps and build proposals. From this store the Program Facilitators are able to browse Apple’s product catalog and build a quote/proposal. Schools with an authorized purchaser may submit a quote/proposal to their purchasing department where the authorized purchaser can complete the purchase upon institution approval of your request. Authorized purchasers may only make purchases through the authorized purchaser store.

Authorized purchasers are able to check out (purchase) quotes/proposals that have been submitted by other employees of an institution. Purchases may be made with a valid purchase order number or PCard. The Authorized Purchaser role is best suited for someone in the institutions' purchasing department. To request Authorized Purchaser access for your institution, go to the following link:

In addition to receiving email notification of quotes submitted, authorized purchasers can search by date range and Apple Customer Account Number or by date range and email address of the person who submitted the quote/proposal.


Program Manager: To participate in the program, you or someone from your educational institution can enroll to become a Program Manager. The Program Manager will set up and manage Program Facilitators using provided management tools.


Frequently Asked Questions

http://volume.itunes.apple.com/faq/

Here are some additional questions (and hopefully, answers) that have come up ---add your questions or answer any open questions.



Are iBooks included in the Volume Purchase program?


Yes, as of 1/27/2012 you can buy codes, though there are no discounts for volume purchases


Where can I find additional information?


http://www.apple.com/itunes/education

http://volume.itunes.apple.com/


What are the major issues that need to be Improved with VPP?

TDB

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